Responsive Web Design

Here’s a brief introduction to a technology that has been around for a while but is proving to be one of the most important technology additions in the web design industry. Reading various articles and listening to feedback regarding responsive web design, I am of the thinking that as functionality goes it will feature strongly in both current and future website design. If you don’t know what responsive web design is, this article is written just for you…

Responsive Web Design In 2013 most if not all handheld devices are Internet ready, technologies are updated on a weekly basis making it difficult for the end user to keep up. Most people these days are familiar with the following smart phones, Pads , laptops – pick one person who doesn’t have at least one of the afore mentioned, tell me how many of them have got more than one?

Knowing technology you ill know how much easier life has become with the possibility to access the Internet anywhere you are for many purposes – restaurant reviews, cinema schedules, bus trackers, maps, online bank accounts and the list goes on. It’s handy and comfortable to keep everything you need in a little box and enjoy the news from all over the world.

However, all of those gadgets differ, one of the key differences being the screen size and resolution. When you open a browser using your laptop and the same screen shows on your tablet, phone etc., you can easily notice that the website is flexible, resizes and adapts to each of your device. Or similarly, take your Pad, turn it 90° and you’ll see the same effect with resized display.

Take a look at the image i-mac, iPad and iPhone. The images perfectly show how each screen differs with each other. Have you ever wondered what makes this change happen?


Responsive design, or alternatively adaptive design (mainly used for mobiles), is a technology which thanks to the code called Media Query placed in your website’s HTML, this allows users to see the same website on different devices. It is a technology that all modern websites will use in the near future, not to do so will cut out a major % of the target market – your prospective clients. If you want your website to run the most up-to-date and newest technology, ask your web designer to design your responsive website so the end user can view your website clearly and easily no matter of the device they use.